# Customer loyalty

Loyalty cards 

Printing of plastic loyalty cards. 
Printing of peel-off cards, using a standard printer. 
Cards with barcode, magnetic stripe or contactless chip. 
Bar-coded self-adhesive labels to stick on business cards. 

Plastic cards 

Peel-off loyalty cards 

Self-adhesive customer label 

Plastic card printer 

### Loyalty software modules

Points management 

Fully configurable, e.g. 1.- = 1 point 
Possibility of paying for items with points (Coop Supercard principle) 
Mailing of gift vouchers based on points acquired (Migros Cumulus principle) 
Customer discount based on points earned, e.g. 20.00 for 1,000 points. 
Points are indicated on sales receipts 
Printable points history 
Automatic warning at checkout when points threshold is reached 
Card usage statistics 

Points indicated on ticket 

Points configuration 

Gift voucher with points conversion 

Display customer points at checkout 

Refunds based on number of visits 

Box card principle 
Fully configurable, e.g. 10% discount after 10 visits 
Discount is calculated as a percentage of sales made during passages 
Passage discount calculation may be subject to exclusions, e.g. items that have been discounted are not taken into account. 
The number of visits made and the expected discount are indicated on the sales slip. 
Printable passage history 
Manual adjustments and modifications to number of passages and discount per customer (e.g. to carry over conditions for customers who already have a paper card) 
Automatic warning at the cash desk when the number of passages has been reached 

Passages and discounts indicated on ticket 

Passage configuration 

Assign and manually adjust the number of passes for a customer 

Allocate discount when number of passages reached 

Prepaid accounts 

Rechargeable cards or accounts 
Can also be used as a gift card 
Balance transfer if card is lost 
Account can be topped up 
Account balance shown on receipt 
Negative limit possible (configurable) 
Automatic warning at checkout if programmed threshold is reached 
Loyalty points can be converted into top-ups 
Printable prepayment history 
Account usage statistics 

Account balance shown on ticket 

Balance display at checkout 

Analysis of card use 

Recharge cash account